All things motoring International

Find all your motoring content, events and trends with All Things Motoring.

Type
Web Platform, Development
Sectors
Automotive
Technologies
Javascript, PHP, CodeIgniter, MySQL

No. 1 Go To Site For All Things Motoring

ALL THINGS MOTORING INTERNATIONAL (ATMi) is your ultimate destination for everything automotive, catering to enthusiasts across the globe.

Initially launched as a promotional platform for the ATMi TV Show — a weekly car lifestyle magazine airing on Ignition TV, DStv Channel 189 — the website quickly expanded beyond its original scope. The show, titled All Things Motoring International, offers in-depth coverage of automotive culture, featuring everything from classic cars to the latest industry trends. With engaging interviews, event coverage, and dynamic discussions, it has become essential viewing for car enthusiasts. From these modest beginnings, the website has transformed into a comprehensive powerhouse of motoring content and advanced features.

ATMi partnered with Elemental due to our extensive automotive industry knowledge, to bring this all encompassing digital media website to life, and together, we've continuously enhanced and expanded the platform. Anticipating its growth potential from the start, we laid a robust foundation to ensure scalability and future-proofing.

Every new feature and set of functionality is meticulously planned, designed, and developed, allowing for seamless integration and the continuous evolution of the ATMi website.

BUILT FOR COMMUNITY ENGAGEMENT

The ATMi TV show commands a significant following within the motoring community, not only in South Africa but also internationally. Its passionate viewers consistently offer glowing reviews and feedback, highlighting their essential role in the show's success. Recognising the importance of fan engagement, ATMi has implemented a range of interactive features on its website to bring fans closer to the show.

One such feature is the Fan Shoutouts section, where viewers from around the world can share their messages and shoutouts. This platform encourages fans to contribute personalized messages, fostering a strong sense of community among ATMi enthusiasts.

The website is a vibrant hub, regularly updated with blog articles and videos. What sets it apart, however, is the opportunity for fans to submit their own motoring-related content. Approved submissions are showcased alongside professional content, reflecting the diverse perspectives of the ATMi fanbase.

Ask Mikey is another standout feature, allowing fans to directly engage with Michael, the main presenter and owner of ATMi. Whether it’s car-related queries or behind-the-scenes insights, fans have the chance to interact with the show's driving force.

Additionally, a dedicated advice section offers expert guidance at the click of a button. Whether troubleshooting a car issue or seeking recommendations, the ATMi team is on hand to provide professional assistance.

LOOKING TO BUY OR SELL A CLASSIC VEHICLE?

Selling your classic vehicle? Whether it’s a cherished relic that’s been sitting idle or you’re a dealer looking to showcase your inventory, ATMi provides a seamless platform to connect sellers with interested buyers.

For individual sellers, the process is simple and user-friendly. Upload your vehicle to the ATMi website and start connecting with potential buyers, all for a nominal fee. Dealers can also benefit from ATMi’s services through a subscription-based model, which offers access to a secure dealer portal for listing and promoting multiple vehicles.

But that’s not all. If you’re in the market for a classic car, ATMi is your ultimate destination. Browse through the curated collection of vintage vehicles, engage directly with sellers, and turn your dream purchase into reality. ATMi serves as the perfect intermediary, facilitating connections between buyers and sellers in the world of classic motoring.

And there’s more! Beyond facilitating sales, ATMi also functions as a vibrant community hub, where enthusiasts can connect, share stories, and celebrate their love for classic cars.

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GREAT EXPOSURE FOR OEM MANUFACTURERS, DEALER GROUPS AND ADVERTISERS

OEM manufacturers and dealer groups are integral contributors to the ATMi ecosystem, playing a pivotal role in shaping the motoring landscape.

Through their dedicated secure portals, OEMs and dealer groups enjoy full autonomy over their content management. From blog posts and events to image galleries and videos, they have the capability to curate their own digital presence within the ATMi platform. This setup is akin to having a personalised mini-website within the larger ATMi framework.

For dealers, the platform offers additional functionality. They can load their specials, showcase their inventory of vehicles on sale, and highlight promotions, all within their secure portal.

This content isn’t just confined to their virtual domains; it’s accessible to all users, offering unparalleled exposure to the motoring industry. Users can seamlessly engage with this content, fostering a dynamic exchange between brands and enthusiasts.

But the benefits don’t stop there. With social sharing features and the ability to filter content by brands and countries, ATMi provides a robust platform for connecting brands with their target audience. It’s not just about exposure; it’s about meaningful engagement and forging lasting connections within the motoring community.

For companies and brands looking to tap into this vibrant community, the advertiser section offers a prime opportunity. By showcasing their brand on ATMi, they gain unrivaled visibility and access to a captive audience of motoring enthusiasts. It’s a win-win proposition for all involved, driving brand exposure and engagement to new heights.

INTERESTING FACTS

In the buying and selling vehicle section we allow sellers to list their vehicle in the currency that they use.

Through the implementation of dynamic currency conversions we provide interested buyers with the ability for them to view the pricing in their currency of choice.

For buyers in different regions this makes it easier to understand the cost of the vehicle and enhance the buying process.

WE LOVE A GOOD CHALLENGE

Integrating Stripe's API for both one-off and subscription purchases poses unique challenges. One-off transactions require secure payment processing, real-time feedback, and efficient backend operations. Ensuring the security of these transactions is crucial, as sensitive financial data is involved.

Subscriptions add complexity with ongoing billing, automated renewals, and handling scenarios like failed payments. Implementing Stripe’s subscription API involves setting up recurring payments and managing related processes. Balancing these two types of transactions within the platform also demands careful design to ensure a seamless user experience, especially when payments fail and users need to perform manual payments.